Social Comparison Reports

To see how the social media activity for your locations compare, you can find data about Facebook likes and posts over time on the Social tab of the Insights (Dashboard) > Location Comparison page.

You can use the Global Filter to select the location, account, or group for which you’d like in the report data about social media  .

Use the Page Filter to select the duration for which you’d like to see data. The default is the previous week, but you can select the last day, month, three months, year, or select a customized range.

The top graph on the Social tab shows the change over the past twelve months in Facebook social activity. You can select the Previous to show previous years and return to the initial period by selecting Next.

The second graph on the Social tab shows the number of Facebook likes and posts for a location, as well as the changes in percentage from the previous period. Note that you can use the picker in the top right of the graph to order the information by location name, likes count, % likes count, post count, or % post count, in either direction.

To download the data into a CSV file, select Download. The download starts immediately.