Instagram Post Details

In this article, learn how to view details about your business’s Instagram posts on LocationHQ, including how to engage with them by replying to their responses or comments and how to find data collected about them.

For general information about posts in your feed, see Viewing Details About Posts.

Viewing Instagram post details

To find post details, follow these steps:

1. On the Feed page (Social > Feed), select or filter to the post you want to engage with.
2. Select a post to display its Post Details page.
   

The Post Details page for an Instagram post includes:

• Username of the user who posted
• Business location
• Full text of the post
• Post media (image or video)
• Summary of engagement (number of comments, likes, link to workflow tasks, link to the Instagram page, and sentiment

The default Replies tab for an Instagram post includes::

• Username and text of replies or comments in the order they were posted. You can show or hide replies on reply threads.

• Icons to use to reply to the response you selected, like, link to workflow tasks, and a link to go to the provider page

• Sentiment of the comment

• At the bottom, you use the Type your reply field to supply the latest reply or comment on the initial post

Replying to a customer’s response to an Instagram post

To reply to a customer’s response to a post, follow these steps:

1. On the Feed page (Social > Feed), select or filter to the post you want to engage with.
2. Select a post to display its Post Details page.
3. By default, the Replies tab is open. If it isn’t, select it.
4. Find the response or comment you want to reply to in the activity stream.
   
5. Select it to display the Post Details page.
   
6. To respond to the post response that you selected from the activity stream (shaded in yellow), select Reply in the yellow box.
7. Type your response in the Type your reply field. If you have more than one account associated with your Facebook page, you can select which account the reply appears from.
8. Select Submit.
   
   

   Your response appears as a reply to the post response you selected from the activity stream, within the yellow box.

9. If you want to add a comment or reply to the initial post, type your replay in the Type your reply field at the bottom of the Post Details page. You can also add an image from the Gallery or by uploading an image.
   
10. Select Submit. Your response appears as the newest response to the initial post, separate from the response to the customers’ response.

Viewing Instagram performance metrics

Select the Performance Metrics tab to see Instagram metrics:

Performance metrics

• Total Impressions—Total number of times the post was displayed
• Total Engagements—Total number of times the post of comments, likes, and shares
• Engagement Rate—Total number of engagements divided by total number of impressions
• Total Reach—An estimate of the total number of accounts that have seen your post

Reactions and sentiment tracking

• Loves
• Video Views
• Comments
• Saves